Tuesday, April 21, 2015

Social Media and SEO in Los Angeles: Implementing Both for Success

When some people talk about social media marketing, they often treat it as a different marketing entity altogether, thus requiring a different approach and strategy from SEO and content marketing. On the contrary, social media actually has an effect on your SEO campaign, and with the right strategies you won’t only increase brand awareness online, but you can also have higher search engine results page (SERP) rankings. Utilizing social media for your internet marketing campaign makes for a more effective SEO in Los Angeles.

Monday, April 20, 2015

All Miami SEO Strategies Also Entail Providing Good User Experience

These days, a business website can hardly compete without utilizing search engine optimization tactics—from keyword optimization on all content, including social media accounts, to acquiring quality backlinks. However, while content is king, another variable should be taken into consideration if a site is to implement an effective Miami SEO campaign. User experience can significantly impact your site’s rankings as well as visitors’ overall satisfaction.

Tuesday, April 7, 2015

Optimizing Images for SEO

When creating a blog post or publishing an article for your website, one of the questions you might have asked yourself is whether to utilize images or not. This dilemma can always be answered by a resounding yes, since a single image can spice up an article. In optimizing an image for your SEO campaign, here are the things that you should consider.

Choosing the Right Image

This does not mean that you can choose an image based on aesthetic value alone—or worse, a stock photo. You should choose the image that will be in line with the subject of your article. If you don’t want to opt for photos, other choices such as illustrations, graphs, and animated GIFs can also go great with an article.